A Recipe for Restaurant Success

Many people want to open a restaurant. This Workbook will help people from all backgrounds open their dream restaurant. You will find that the step-by-step process detailed in this workbook and its exercises show how to navigate the various complexities and details of opening an organized, exciting, successful restaurant business venture. However you arrive at the decision to open a restaurant, having sound advice when it comes to running one is the main key to success.

There are many factors that make a restaurant and its restaurateur successful. A Recipe for Restaurant Success and this companion Workbook explain all the elements needed to plan, develop, run, and innovate a new restaurant. It includes:

• How to develop a business plan
• Finding investors
• The types of food service
• Your menu & location
• Analyzing the neighborhood and competition
• Designing your restaurant, goods, and brand
• Staffing and managing your team
• Planning your opening month, week, day
• Ordering and pricing
• Marketing and outreach

And much more!